SEO

(Search Engine Optimisation Services)

At Digital Elements, we offer a comprehensive range of Search Engine Optimisation (SEO) techniques designed to improve your website’s visibility on search engines like Google.

Our approach focuses on identifying and addressing the key factors that impact organic performance, aligning with the evolving priorities Google outlines — including mobile search optimisation, which has now overtaken desktop search.

Our 3-Step SEO Process

We’ve developed a 3-step SEO framework that blends technical precision with content strategy, ensuring your website has the best possible foundation to perform well in organic search.

Step 1: Fundamental SEO (Built into Our Web Design Process)
For clients who engage Digital Elements for website design & development, we embed fundamental SEO work directly into the project. This includes:

Implementing essential technical SEO functions.

Applying targeted keywords to key content.

Integrating SEO-friendly copywriting and proofreading as part of content creation.

Addressing critical on-page and structural factors.

This ensures your website is search-friendly from day one.
Step 2: Post-Launch SEO (Intermediate Level)
Once the website is live, we monitor its organic performance during an initial testing period. After this, clients can opt for our post-launch web packages, which include:

Conducting a SERP analysis (Search Engine Results Pages).

Applying data-driven adjustments to improve visibility and ranking.

Implementing intermediate-level SEO strategies based on performance insights.

This step can be repeated every 3 to 6 months depending on the business size and online activity.
Step 3: Advanced SEO & Digital Support (For Digitally-Active Businesses)
For businesses with ongoing digital marketing activities, we offer tailored advanced SEO solutions. This includes:

Further enhancing on-site organic elements.

Providing technical SEO support to complement paid campaigns such as:

Social Media Marketing (SMM)

Search Engine Marketing (SEM)

Email Direct Marketing (EDM)

This integrated approach ensures that your organic and inorganic efforts work in sync to deliver optimal results.

SEO for Existing Websites (Built by Other Providers)

If you already have a website — built by another provider — and prefer not to rebuild it, we can still help improve its performance.

We start with a comprehensive website review to assess its SEO potential. If the site’s Content Management System (CMS) is suitable, we’ll perform an initial web maintenance service to optimise its structure and content before moving into our standard SEO management process outlined above.

Why Choose Digital Elements?

SEO built into your website from the ground up
Ongoing monitoring and iterative improvements
Tailored solutions for businesses of all sizes
Locally-managed, secure private server hosting
Proven expertise across organic and paid channels

Mini SEO Site Auditor

Paste your website URL below to receive a quick SEO audit — fast, free, and insightful.

Please enter the full website address, including https:// (e.g. https://yourwebsite.com).

Disclaimer: This is an automated, indicative SEO report. For a comprehensive audit including backlinks, structured data, and ranking factors, we recommend using Ahrefs or SEMrush.

SEO Related Articles

April 18, 2025

Give First: How Free Value Builds Brand Trust

Giving something valuable without strings attached is one of the smartest ways to build brand trust today. In this article, we explore why offering free tools, tips, and insights creates stronger customer loyalty — and how Digital Elements embraces a value-first mindset to help businesses grow authentically.

April 14, 2025

What Your Indexed Pages Say About Your Website

Learn how to run a search on Google and interpret the order of your indexed pages. From homepage visibility to blog performance and structural issues, this guide reveals what your SERP says about your site’s SEO health.

April 12, 2025

Search is Evolving: How to Optimise for Voice and Visual Discovery

Search is evolving beyond typed queries; users now seek information through voice commands and images. To stay relevant, businesses must adapt their SEO strategies by optimizing for conversational queries, implementing schema markup, and enhancing image SEO. Embracing these changes ensures visibility in the dynamic landscape of modern search.